US EditionIs there a perfect length for digital video?
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Is there a perfect length for digital video?
England Women’s National Team soccer player Lucy Bronze is sitting in an armchair, in front of the camera, being interviewed for the BBC by her former teammate turned TV presenter Alex Scott. She explains that she was diagnosed with autism and ADHD four years ago and outlines how the conditions have impacted her hugely successful career. It’s a significant conversation, but it didn’t go straight to a BBC channel. Instead, the final six-minute e…
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