iPhone Duo orders limited to two per customer as Apple tackles scalping
Apple said the cap is meant to curb scalping as demand outpaces supply, with some eBay listings already topping $5,000.
- Apple is limiting iPhone Duo orders to a maximum of two units per customer in the United States, United Kingdom, Japan, and Spain, with the restriction appearing during final checkout on the company's website.
- Unprecedented demand prompted the company to push shipping dates into 2027, as Apple previously called the foldable's reception "nothing short of extraordinary." Organized scalpers exploit supply shortages by purchasing large quantities for resale at inflated prices.
- Scalpers are listing iPhone Duo devices on eBay for over $5,000, despite the base model starting at $1,999. Shoppers attempting to exceed the two-unit limit receive a checkout notification: "A maximum of 2 iPhone Duo can be purchased per customer."
- While most shipments are delayed until January, some customers report delivery dates moving up to mid-November. Apple retail employees have been instructed to warn customers that walk-in inventory for Friday, October 23, will likely be unavailable.
- Apple has implemented similar purchase limits on previous products like the iPhone 5 in 2012 to combat resellers. Best Buy remains an alternative, showing available pick-up dates for certain iPhone Duo configurations despite Apple's online restrictions.
48 Articles
48 Articles
iPhone Duo demand so high, Apple caps purchases: Here's how many you can buy
Apple has limited customers to buying the latest iPhone models, including its first foldable, iPhone Duo. The restriction now applies to India, amid high demand for the new iPhone Duo ahead of its October 23 sale. Here’s why Apple may be limiting purchases and what it means for buyers.
Apple Imposes U.S. Limit On iPhone Duo Orders Amid High Demand
Apple has implemented a strict purchase restriction for customers in the United States, limiting orders of the newly introduced iPhone Duo to a maximum of two units per buyer. Shoppers attempting to exceed this threshold on the official website or via the Apple Store app are met with a checkout notification prompting them to adjust their quantities. While international markets such as China, Singapore, and Hong Kong featured explicit, […]
Apple caps iPhone Duo purchases at two per person in an attempt to tackle scalpers
Apple opened the iPhone Duo pre-orders about four days ago and seconds after the shipping dates slipped into January next year. With every product in extremely high demand and low on stock, scalpers gather and try to buy the item in large quantities and then sell it at an inflated price. That's why Apple now imposes a limit of two iPhone Duos per customer. The limit has so far been confirmed in the US, UK, Japan and Spain, but it's likely world…
Apple has decided to limit the purchase of iPhone Duo to two phones per person, in order to prevent devices from being sold on platforms such as eBay.
Apple Limits U.S. iPhone Duo Orders to Two Per Customer
Apple now caps U.S. buyers at two iPhone Duos per customer, a limit Engadget also found in the UK, Japan and Spain. Pre-orders opened October 16 and quickly pushed delivery dates for new orders into 2027. Apple called demand "nothing short of extraordinary," while Bloomberg's Mark Gurman said launching despite known supply constraints was a "major mistake."
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