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iPhone Air's Poor Sales Spook Rivals Into Ditching Ultra-Thin Phone Plans

Summary by MacRumors
A Weibo leaker today suggested that Apple's iPhone Air 2 may be the only next-generation ultra-thin flagship smartphone from a major brand, after the original model's poor sales performance appears to have led competing manufacturers to abandon plans for their own follow-up products. The leaker known as "Digital Chat Station" today posted on Weibo, claiming that the iPhone Air barely surpassed 700,000 unit activations even after multiple rounds o

6 Articles

Apple floated the idea of an ultra-thin smartphone, and everyone tried, but it sold very little. Now Apple is trying again with the Air 2. It's standing alone. - on macitynet.it iPhone Air 2 in the dark: competitors have given up

[Digital Daily Reporter Kim Moon-ki] As market performance of the iPhone Air, Apple’s ambitious ultra-thin model, falls short of expectations, global competitors such as Samsung Electronics and Xiaomi are successively withdrawing plans to launch slim smartphones. According to multiple foreign media outlets, including Times of India and TechNative, on the 1st (local time), it has been confirmed that major manufacturers including Samsung Electron…

The search for increasingly finer designs has always been an obsession in the mobile sector, but the launch of iPhone Air has shown that there is a clear limit between aesthetic innovation and usability. Apple's ultra-fine model has failed to excite the public, generating a domino effect that directly impacted competitors like Samsung and Xiaomi. Initial numbers reveal a worrying scenario for the industry, with sales below expected and cancellat…

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MacRumors broke the news in United States on Friday, May 1, 2026.
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