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iPhone 17 Pro Max Is Apple’s First $2,000 model…if You Get 2TB

Apple's iPhone 17 series introduces 256GB base storage for all models and a 2TB option on the Pro Max, featuring enhanced performance and camera upgrades.

  • At its 'Awe Dropping' event on Tuesday, Apple unveiled the iPhone 17 lineup, with every model now starting at 256GB and preorders beginning September 12, 2025.
  • Rather than restrict upgrades to Pro models, Apple extended 120Hz ProMotion display technology and raised 256GB base storage across the entire iPhone 17 family, including the new slim iPhone Air this year.
  • Under the hood, Apple equipped Pro models with the A19 Pro chip and a triple 48MP Fusion camera array supporting up to 8x optical zoom, while the iPhone 17 features the A19 chip.
  • Apple priced the iPhone 17 Pro Max with 2TB at $1,999, starting preorders September 12 and shipments September 19, 2025.
  • Industry observers note Apple surpasses rivals with its 2TB storage milestone this year, while the Pro Max's thickness grows from 8.25 mm to 8.7 mm, sparking design debates.
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Apple completely redesigns its Pro lineup with more power and battery life. Apple has introduced the iPhone 17 Pro and Pro Max with a new aluminum chassis and a vapor chamber (an internal cooling system that dissipates heat through the evaporation and condensation of a sealed fluid). This thermal redesign allows users to work longer without overheating, ideal for creators and gamers.

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MacRumors broke the news in United States on Tuesday, September 9, 2025.
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