Internet Athi Is Apple Music's New Up Next Artist In South Africa - The House Of Pop

Internet Athi named Apple Music Up Next artist for South Africa

Cape Town-based singer-songwriter Internet Athi has been selected as the latest South African artist to feature in Apple Music’s Up Next artist development programme. The announcement places the musician among a group of emerging artists highlighted by Apple Music through its global initiative, which aims to support developing talent and introduce them to wider audiences through editorial playlists and promotional opportunities. “Music has alway…

Internet Athi Is Apple Music's New Up Next Artist In South Africa - The House Of Pop

Cape Town-based Internet Athi has been announced as the latest artist to be featured in its Up Next artist development program in South Africa. “Music has always been my way of holding people close, even from a distance,” Internet Athi tells Apple Music. “To be recognised as Apple Music’s Up Next South Africa artist feels bigger than me. It feels like a reminder that honest stories, sung from home, can still travel far.” Blending jazz, neo-soul,…