The expansion of e-commerce opened up new opportunities for the fashion industry, but it also revealed one of its main challenges: many brands have managed to increase sales without necessarily building sustainable businesses.During the conference “It’s not selling more, it’s selling better: the behind a profitable fashion business”, carried out within the framework of IM Talks by Intermoda 85, Sabrina Velázquez addressed the challenges faced by…
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The expansion of e-commerce opened up new opportunities for the fashion industry, but it also revealed one of its main challenges: many brands have managed to increase sales without necessarily building sustainable businesses.During the conference “It’s not selling more, it’s selling better: the behind a profitable fashion business”, carried out within the framework of IM Talks by Intermoda 85, Sabrina Velázquez addressed the challenges faced by…