US EditionInside the Tiger Stadium HQ of The Brand, LSU Athletics’ new storytelling division
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Inside the Tiger Stadium HQ of The Brand, LSU Athletics’ new storytelling division
LSU Athletics is a household name known for purple and gold, championships and Saturday nights in Death Valley. But who’s behind the branding of arguably the No. 1 name for collegiate sports in the country? This spring, LSU Athletics announced the launch of The Brand, an in-house communications studio bringing together the department’s social media, videography, photography, podcasting, marketing and NILSU teams. In the new era of NIL, the depar…
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