Indonesia e-commerce firm Bukalapak to stop selling physical goods as competition mounts
- Indonesian e-commerce firm Bukalapak will stop selling physical items on its marketplace due to tough competition from TikTok's Tokopedia and Sea's Shopee in Southeast Asia's largest economy.
- Bukalapak will only sell virtual products such as mobile phone credits and streaming vouchers after February 9, when customers can make last orders for certain items.
- Bukalapak reported a loss of 593.23 billion rupiah in the first nine months of 2024, indicating financial difficulties amid competition.
- The company stated it is committed to making the transition to virtual products as smooth as possible for sellers.
20 Articles
20 Articles
Indonesia e-commerce firm Bukalapak to stop selling physical goods as competition mounts
Indonesian e-commerce firm Bukalapak said on Tuesday that it would stop selling physical items on its marketplace soon, amid tough competition from TikTok's Tokopedia and Sea's Shopee in Southeast Asia's largest economy.
Indonesia e-commerce pioneer Bukalapak to stop selling physical goods amid cut-throat competition
Indonesian e-commerce firm Bukalapak said on Tuesday that it would stop selling physical items on its marketplace soon, amid tough competition from TikTok's Tokopedia and Sea's Shopee in Southeast Asia's largest economy.
TikTok, Alibaba Push Indonesia E-Commerce Pioneer Bukalapak Into Retreat
Indonesian e-commerce pioneer PT Bukalapak.com will stop selling physical goods, underscoring the cut-throat competition in a market where the likes of ByteDance Ltd.’s TikTok Shop and Sea Ltd.’s Shopee are vying for users.
Bukalapak announced the closure of its marketplace services starting today. They will focus on selling virtual products.
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