US EditionIndia's Ambitious Push for Sustainable Packaging: Beverage Giants Face Challenges in Meeting New Recycling Targets
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India's Ambitious Push for Sustainable Packaging: Beverage Giants Face Challenges in Meeting New Recycling Targets
India’s Ministry of Environment, Forest and Climate Change has introduced a new regulation effective April 1, 2025, requiring beverage companies like Coca-Cola and PepsiCo to use at least 30% recycled plastic in their PET bottles. This percentage is set to increase annually, aiming to promote sustainability and reduce plastic pollution. However, industry executives argue that the deadline is impractical due to challenges such as recycling infras…
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