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In-Depth: The Surprising Origins Of TAG Heuer’s Formula 1 Watches

Summary by HODINKEE
The TAG Heuer Formula 1 was bright, colorful, and exceedingly popular when it debuted in 1986 – but its true origin story has never been told. In a conversation with vintage Heuer enthusiast Jeff Stein, Eddy Burgener, who designed the watch, reveals to us the surprising backstory of how the Formula 1 got its colors, size, shape, and name.  Please tell us about your family background and early years, and how you joined the watch industry. Design…
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HODINKEE broke the news in on Friday, March 28, 2025.
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