Ida Njie Named Director General of the Gambia Tourism Board

Ida Njie named Director General of the Gambia Tourism Board

Tourism industry veteran Ida Jeng Njie has been appointed as the new Director General of The Gambia Tourism Board (GTBoard), the destination marketing organisation of the West African nation. In a press statement, the Ministry of Tourism of the Gambia says that the appointment marks an important milestone in the continued development and strategic direction of the Gambia’s tourism industry. The official handover ceremony took place at the GTBoar…

Ida Njie appointed Director General of the Gambia Tourism Board

Ms. Ida Jeng Njie has officially been appointed as the new Director General of The Gambia Tourism Board (GTBoard) marking an important milestone in the continued development and strategic direction of The Gambia’s tourism industry. The official handover ceremony took place at the GTBoard Head Office, where the outgoing Director General, Mr. Abubacarr S. Camara, formally handed over responsibilities to Ms. Njie. The transition reflects the Board’…

Ida Jeng-Njie named new GTB Director General

Jeng’s appointment marks a notable development in the leadership of the country’s tourism sector, one of The Gambia’s key drivers of economic growth. Prior to her appointment, she served as Director of the Gambia Tourism Board’s Tourism Office in London, where she was instrumental in promoting The Gambia as a destination in the European market. She was later redeployed to Farato as head of the Regional Tourism Office for the West Coast Region. N…