Russian teenagers: releasing a song. Young people from all over the world: they shoot tiktoks for them. MEP and Forty Magpies: ban it! How did Sigma Boy suddenly unite Russia and the West?

In autumn 2024, Russian singers Betsy and Maria Yankovskaya released the song “Sigma Boy”. It went viral, garnered tens of millions of views on YouTube, and teenagers from all over the world are recording dances to this track. The composition even brought together some Western and Russian public figures. Thus, both MEPs and the Orthodox movement “Forty Sorokov” demanded to ban it. Medusa explains what is known about the song and its creators.

Sigma Boy is a hit on TikTok, but politicians called it Russian propaganda - A 17-year-old German content producer uploaded the song of 12-year-old Russian girls.

Earlier this year, the song “Sigma Boy” by Russian schoolgirls Svetlana Chertishcheva (Betsy) and Maria Yankovskaya topped the charts and went viral on social media. And not only in Russia but also abroad. Over the past week, almost simultaneously in Russia, the song was asked to be tested for the “sexualization of children”, and the European Parliament complained that the song promotes “patriarchal and pro-Russian” views among European teenager…