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Tuide Have 1.2m TikTok followers... Before Their First Release

Summary by musically.com
If you’re interested in how K-Pop marketing is evolving in 2026, we recommend keeping a close eye on Tuide, the latest group to emerge from the Hybe empire – in this case, one of its newest sub-labels, ABD.

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[OSEN=Ji Min-kyung] TUIDE, a rookie girl group under ABD, a label under HYBE, is receiving enthusiastic attention from global music fans even before their debut. According to the agency on the 10th, TUIDE's official TikTok account surpassed 1 million followers on the 7th, just six days after uploading their first video. This was achieved without typical promotions such as detailed member profiles, auditions, or pre-debut reality shows.

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조선일보 broke the news on Monday, August 10, 2026.
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