How To Calculate Your ROAS & Ways To Use It - Data Intelligence
Return on ad spend (ROAS) is a common metric or key performance indicator for paid search campaigns. PPC managers and digital marketing executives have been using it for a long time. In fact, it isn’t even novel to just digital marketing. While calculating and connecting the dots with attribution for full end-to-end digital marketing is ideal, using ROAS within PPC and SEM specifically can be powerful as a quality metric that scales. ROAS is a p…
2 Articles
2 Articles
All
Left
Center
Right
How To Calculate Your ROAS & Ways To Use It - Data Intelligence
Return on ad spend (ROAS) is a common metric or key performance indicator for paid search campaigns. PPC managers and digital marketing executives have been using it for a long time. In fact, it isn’t even novel to just digital marketing. While calculating and connecting the dots with attribution for full end-to-end digital marketing is ideal, using ROAS within PPC and SEM specifically can be powerful as a quality metric that scales. ROAS is a p…
Coverage Details
Total News Sources2
Leaning Left0Leaning Right0Center0Last UpdatedBias DistributionNo sources with tracked biases.
Bias Distribution
- There is no tracked Bias information for the sources covering this story.
Factuality
To view factuality data please Upgrade to Premium