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How the World Cup's least-known players are going viral

Summary by New York Post
New York City FC defender Kai Trewin is the latest player caught in a social-media wave pushing obscure World Cup players into unexpected online fame, and the trend is only accelerating as the tournament approaches.

2 Articles

New York PostNew York Post
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How the World Cup's least-known players are going viral

New York City FC defender Kai Trewin is the latest player caught in a social-media wave pushing obscure World Cup players into unexpected online fame, and the trend is only accelerating as the tournament approaches.

·New York, United States
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VGVG

Unknown World Cup Players Become Instagram Stars Overnight

Why have some of the World Cup's least known players suddenly gained millions of followers?

·Oslo, Norway
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New York Post broke the news in New York, United States on Wednesday, June 3, 2026.
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