How the FIFA World Cup builds the next wave of destination brands

International soccer returns sooner than you think: these are the dates for the next national team games

The 2026 World Cup may have only just finished, but the next FIFA international window is only weeks away.

How the FIFA World Cup builds the next wave of destination brands

The tournament does more for places than just football.

World Cup brings LA local politics to the international stage

(Nicholas Steinman • The Student Life) I like to say I don’t care about sports, but I must admit that even I have been swept up by the enthusiasm for this summer’s FIFA World Cup. As a lifelong Los Angeles resident, I’ve found the tournament difficult to escape. With eight games hosted a few miles from my home at “Los Angeles Stadium” –– FIFA required SoFi Stadium and other host venues to remove their sponsored branding –– there’s been nowhere t…

FIFA's Tournament Of Pop-Up Economies

USA | After the final whistle blew on the FIFA World Cup 2026, millions of fans returned home with unforgettable memories and a trail...

FIFA Thank You Letter to Kansas City - FIFA World Cup 26™ Kansas City

The post FIFA Thank You Letter to Kansas City appeared first on FIFA World Cup 26™ Kansas City.

Kennesaw State University showcases global impact through the FIFA World Cup 2026

PHOTO ABOVE: KSU President Kathy S. Schwaig and Scrappy, KSU’s costumed owl mascot [This article by Travis Highfield with photos by Matt Yung first appeared on the Kennesaw State University website, republished with permission] With the world’s eyes fixed on Atlanta during the FIFA World Cup 2026, Kennesaw State University emerged as a key partner in executing one of the globe’s most celebrated sporting traditions, emphasizing KSU’s growing stat…