How the Business of Baby Naming Has Changed Over the Decades: 'There Was a Lot Less Pressure'

How the Business of Baby Naming Has Changed Over the Decades: 'There Was a Lot Less Pressure'

Choosing a baby name has become so much more complicated in recent years — especially as the pressure to find the perfect moniker has risen. That’s why many parents-to-be are turning to baby name consultants like Hannah Emery to help them choose a meaningful name for their little one. Emery, consultant at Janus Name Journeys, has a PhD in sociology of identity from UC Berkley. And she recently joined host Anne Helen Petersen on her Culture Stu…