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How the Beef Checkoff Drives Demand: Insights from Cheryl DeVuyst - Oklahoma Farm Report

In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Dr. Cheryl DeVuyst, vice chair of the Cattlemen’s Beef Promotion Board and head of agricultural economics at Oklahoma State University’s Ferguson College of Agriculture. DeVuyst, who also operates a cow-calf operation near Morrison with her husband, says her commitment to serving on
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oklahomafarmreport.com broke the news in on Friday, December 5, 2025.
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