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Hollywood Loves a Comeback Story: What the 2025 Box-Office Rebound Means for Summer Blockbusters

  • More than 50% of exhibition executives believe the traditional cinema experience has less than 20 years remaining as a viable business model, according to a poll by Stephen Follows and Screendollars.
  • Nearly 90% of U.S. exhibition executives state their revenue has not recovered to pre-COVID levels, indicating ongoing challenges in the industry.
  • 81% of those polled expressed a desire for an exclusive theatrical window of at least six weeks for new releases, while 77% felt that day-and-date streaming negatively affects the theatrical model.
  • Stephen Follows suggests that the traditional cinema experience could evolve, allowing people, companies, and locations to survive in a different form.
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Hollywood loves a comeback story: What the 2025 box-office rebound means for summer blockbusters

The movie industry hasn’t caught many breaks in recent years, even after rebounding from the Covid-19 pandemic.

·Atlanta, United States
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Despite the good percentage, analysis reveals that national films still face difficulties in attracting viewers A study by Firjan about the future of culture in the digital era brought some curiosity about the audiovisual industry. The audience of cinemas has grown 217% since the end of the pandemic in 2020. But national films have still faced difficulties to attract spectators: in 2024, only 12.6 million revenues were sold — half of what was re…

·Brazil
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KITV4 News broke the news in Honolulu, United States on Sunday, June 22, 2025.
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