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Why Is Halloween Candy So Expensive This Year?
Finance Buzz said a 100-piece bag now costs $16.96, as candy prices rose faster than inflation over five years.
FinanceBuzz reported that Halloween candy prices have risen 71% since 2021, with a 100-piece bag now costing $16.96 compared to $9.91 five years ago.
Global cocoa shortfalls, sugar tariffs, and freight expenses drove these retail increases; Ali Furman, PwC's Consumer Markets Industry leader, noted supply chain delays mean shoppers still pay for past spikes.
Despite higher costs, Americans are expected to spend $4.1 billion on Halloween candy this year. NRF Vice President of Industry and Consumer Insights Allison Zeller said consumers are approaching the season with "affordability in mind."
To manage budgets, 23% of early shoppers purchased items in September to spread costs out. College student Abby Mynatt, 21, acknowledged strain but remains willing to pay for "little pleasures."
Broader economic trends show normal goods rising 22% over the same five-year timeframe, driving many consumers to adopt a "buy yourself little treats" mentality amid economic pressures.