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Here comes the Internet of “tolls”

Summary by On My Om
The decades-old doctrine of “Web traffic in exchange for permission to crawl” is over, writes Fred Vogelstein in his latest feature for our newsletter, Crazy StupidTech, and as a result, the Internet in the age of AI will be filled with much-needed “tolls.” This change has come quickly. “Google essentially invented the business of crawling in exchange for monetizable traffic a generation ago with Adwords,” writes Fred. “It remains the source of …
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On my Om broke the news in on Tuesday, June 24, 2025.
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