Data: HBO Max Reaches 1.5m UK Subs in First 5 Days

Ampere: HBO Max Signs Up 1.5 Million U.K. Subscribers in First Five Days, Driven by Comcast's Sky

HBO Max has reached 1.5 million U.K. subscribers in the first five days since the platform’s March 26 launch, according to new data from Ampere Analysis. This initial sign-ups underscore the appeal of Max’s adoption of TNT Sports content, including major soccer competitions in early April. HBO Max is on track to reach Ampere’s forecast … Continue reading "Ampere: HBO Max Signs Up 1.5 Million U.K. Subscribers in First Five Days, Driven by Comcast…

HBO Max hits 1.5M UK users in five days

A quick and early milestone for HBO Max, which has already attracted 1.5 million UK subscribers within its first five days, making it the fastest streaming launch to pass one million users in the market, according to Ampere Analysis. Much of the initial uptake has come through Sky, which remains a key partner despite losing exclusivity over HBO content. Around 77% of activations are from existing Sky or NOW households, reinforcing the importance…

HBO Max tops 1.5 million UK subscribers in first 5 days

HBO Max has reached 1.5 million UK subscribers within its first five days, according to scaled estimates from Ampere Analysis, giving the Warner Bros Discovery service the fastest start of any streaming platform to pass the 1 million mark in the market. Ampere said the early momentum puts HBO Max on course to meet its forecast of 6 million activated UK subscribers by the end of 2026, which would make it the country’s 4th largest streaming servic…

Data: HBO Max reaches 1.5m UK subs in first 5 days

HBO Max reached 1.5 million UK subscribers within its first five days after launching on March 26th, based on scaled estimates of sign-ups and service activations from Ampere Analysis’ SVoD Economics dataset. This initial surge reflects strong early adoption, with further significant growth expected beyond this period, particularly driven by TNT Sports content on HBO […]