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Hasbro Outlines AI Principles Focused on Safety, Creativity, and Transparency

Summary by The Toy Book
Hasbro is formalizing its approach to artificial intelligence with an updated set of principles designed to guide product development and fan engagement. The framework places safety at the center, with the company committing to meet regulatory standards and prioritize the well-being, privacy, and trust of its audience — particularly kids. Hasbro also emphasized that AI will support play, not replace it, with tools designed to enhance creativity…
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The Toy Book broke the news in on Sunday, March 29, 2026.
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