Just Browsing: 4 Polished Staples I’m Bookmarking From H&M’s Spring Drop

Artificial intelligence is now entering the clothing industry. Swedish fashion giant H&M is creating 30 AI models that are copies of real-life models. Even birthmarks will be identical. The AI twins will be used in advertising campaigns, initially on social media where they will be labeled as AI-generated. Among other things, body...

6 Editors Share The Pieces They're Shopping From H&M's Spring Drop

The new H&M spring drop is all about the details. With sheer fabrics, delicate tie accents, and accentuated curves, construction and careful curation turn even the simplest of wardrobe basics into on-trend statement pieces that capture the levity of the season.“The overall mood of the collection nods to the rejuvenating energy of Spring,” shares H&M’s design team, emphasizing the sense of life, vitality, spirit, and light throughout the assortme…

Just Browsing: 4 Polished Staples I’m Bookmarking From H&M’s Spring Drop

From corset tops to sculptural blazers, here are the versatile staples from H&M's spring drop that Vogue is bookmarking. See and shop H&M’s spring drop, here.

Spring has arrived, and with it, the desire to renew our wardrobe and welcome new trends. If you are looking for clothes that are not only comfortable and fresh, but also elegant and the latest, H&M has prepared a selection of new features that you will love. From sophisticated jackets to pants that enhance the figure, to essential accessories to complete any look, the new Swedish brand additions are all you need to give a fresh and modern touch…