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“Growth, in itself, isn’t the goal, but stagnation isn’t an option either”

Summary by hortidaily.com
For Tuinderij Boender, launching its César brand of Romaine lettuce is about more than just new packaging. The brand has attracted new types of customers and has, thus, expanded sales. Romaine now accounts for around 35% of the Dutch company's cultivation area, and it sells about 10% of that under the…
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freshplaza.com broke the news on Friday, September 4, 2026.
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