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Government moves to ban children being 'used as revenue'

Ministers say monetised child content should fall under child labour rules, and parents could face fines if they use children to earn advertising revenue.

Summary by Mediaweek
The Dutch government is moving to ban children from being used in paid social media content, in a proposal that could reshape how family creators, brands and platforms work with minors. As The Telegraph reports, ministers want commercial content featuring children to be covered by child labour laws. The proposal would make it illegal for under-16s to appear in online content created for revenue. Why the Netherlands is targeting child influencers…
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Mediaweek broke the news on Tuesday, June 9, 2026.
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