Google stock falls as Apple considers adding AI search engines

Google stock falls as Apple considers adding AI search engines

Google’s stock took a hit Wednesday after an Apple executive testified in court that the iPhone maker is considering adding artificial intelligence (AI) search engines to its web browser as search traffic reportedly declines.

New York, USA.- For more than a year, Alphabet Inc shareholders have been concerned about the long-term risks artificial intelligence represents for the company’s revenue-generating search business. This week, the threat became much more immediate. The court testimony of an Apple Inc executive on Wednesday revealed that the iPhone manufacturer is exploring the possibility of adding AI services to its web browser, for which Google currently pays …

In the antitrust trial between the US Department of Justice and Google, Eddy Cue, senior vice president of Apple's services, revealed that the company of Cupertino was considering integrating search engines based on artificial intelligence into Safari. An initiative that could reshape the online search landscape. For the first time in 22 years of partnership, Apple observed in April a decline in Google searches conducted via Safari, a phenomenon…

Apple is considering redesigning Safari to include alternatives such as OpenAI and Perplexity, which jeopardizes an annual €17.8 billion agreement with Google.

Apple shakes the Google domain: plans to integrate AI search engines into Safari and wobbles the $20 billion deal.

Apple is considering converting the Safari browser to AI-controlled search engines after the use of traditional Google search goes back to iPhones. For Google's mother Alphabet, this is a $20 billion deal on the tip, which is why their share is crashing.