Google Is Making Its Biggest Change to the Search Bar in Years
The new features let users ask longer, more conversational questions and use agents that track topics and build custom experiences.
- On Tuesday, Google unveiled an AI-powered overhaul of its search engine, replacing the traditional "ten blue links" with a conversational search box that delivers interactive, AI-generated responses.
- The company designed the update to match how users interact with AI models like Gemini and ChatGPT, moving away from simple link lists toward integrated, AI-forward experiences that minimize manual navigation.
- New "information agents" will run in the background 24/7 to track web changes, while a generative UI feature builds custom widgets and interactive visualizations on the fly to answer complex queries.
- This shift means AI agents will increasingly perform web searches, potentially reducing organic traffic for publishers as users focus on acting on synthesized information rather than manually clicking links.
- Powered by the Gemini 3.5 Flash model, these features will roll out this summer, with Google planning to eventually offer free personal agents to broaden access to its AI technology.
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Google announces revamp to search bar
(CNN, KYMA) - Google wants to keep its edge in the internet space it once completely dominated: Search. The company unveiled new artificial intelligence (AI) powered features for its search engine Tuesday. It comes as chatbots from OpenAI and Anthropic are eroding its share of the category. Among the biggest changes are users will be able to create agents in Google search that can work on their own over time. The example Google cited was agents …
Google is adjusting its search engine function. Using artificial intelligence (AI), the familiar search bar is being redesigned, which the tech company hopes will make it easier for users to ask questions.
Google wants its search bar to act on your behalf with AI
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