Apple to Pay Google $1 Billion Per Year for Siri's Custom Gemini AI Model
Apple chose Google over Anthropic to cut costs, paying $1 billion annually for a 1.2 trillion parameter Gemini AI model to upgrade Siri by spring 2026.
- Earlier this week, Bloomberg reported Apple will pay Google $1 billion annually for a custom Gemini model with 1.2 trillion parameters to power Siri by spring 2026.
- Apple evaluated Google versus Anthropic and Bloomberg says Anthropic would have cost $1.5 billion per year, while Apple has lagged in building AI and used OpenAI for generative features.
- Technically, the model will use mixture‑of‑experts architecture running on Apple's private cloud compute servers while on‑device Apple models handle personal data.
- Apple will downplay Google's involvement as the deal exists amid the U.S. Department of Justice antitrust case and Google's $20 billion annual payment to Apple, Bloomberg reported.
- Limited public disclosure of rivals' parameter counts means whether Gemini-powered Siri stays competitive next year is unclear, while Apple's $4 trillion market cap supports costly AI options.
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The agreement between Google and Apple, which will cost 868 million euros per year, will help to put Siri at the level of the most current assistants, inspired by large-scale language models.
Apple calls on Google's Gemini to rescue Siri with 1.2 trillion-parameter AI deal
HighlightsApple set to license Google’s Gemini AI model, which boasts 1.2 trillion parametersDeal reportedly worth around $1 billion per yearGemini will handle complex Siri functions until Apple’s own AI is readyApple strikes temporary deal with GoogleApple is reportedly close to finalising a deal with Google to power Siri using the tech giant’s advanced AI model, Gemini. The agreement, valued at around $1 billion per year, marks one of the bigg…
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