FTC cracks down on food industry for paid dietitian ‘influencer’ posts
- The Federal Trade Commission has issued warnings to two food and beverage industry groups and 12 online influencers for not adequately disclosing paid social media posts promoting sweeteners and sugary products.
- The influencers were reportedly hired by the American Beverage Association and the Canadian Sugar Institute to promote their products on Instagram and TikTok.
- The FTC stated that the posts reviewed by health influencers endorsing sugar-containing products did not have proper disclosures, potentially violating federal law and subjecting the trade groups to penalties.
21 Articles
21 Articles
FTC cracks down on food industry for paid dietitian 'influencer' posts
Federal regulators announced warnings against two major food and beverage industry groups and a dozen nutrition influencers on Wednesday, as part of a broad action to enforce stricter standards for how companies and social media creators disclose paid advertising.
FTC cracks down on food industry for paid dietitian 'influencer' posts
Federal regulators announced warnings against two major food and beverage industry groups and a dozen nutrition influencers Wednesday, as part of a broad action to enforce stricter standards for how companies and social media creators disclose paid advertising.
FTC Warns Social Media Influencers and Trade Groups Over Deceptive Aspartame and Sugar Endorsements
Warning letters from the Federal Trade Commission (FTC) have been sent to social media influencers and two trade associations over online endorsements of aspartame, an artificial sweetener, and promoting products containing sugar. According to the Nov. 15 press release from the FTC, at least a dozen online health influencers have failed to provide adequate disclosures about monetary compensation they may have received for promoting the products …
FTC warns food industry trade groups and influencers about disclosures on paid social media posts
The Federal Trade Commission on Wednesday said it issued warnings to two food and beverage industry groups, as well as a dozen online influencers, for failing to adequately disclose paid social media posts that promoted a sweetener and sugary products. The letters point to Instagram and TikTok posts...
FTC warns food industry trade groups and influencers about disclosures on paid social media posts
NEW YORK (AP) — The Federal Trade Commission on Wednesday said it issued warnings to two food and beverage industry groups, as well as a dozen online influencers, for failing to adequately disclose paid social media posts that promoted a sweetener an
The FTC warns influencers to disclose when they’re paid to be sweet on aspartame
It’s fine to say aspartame is safe — but not to obscure that you’re being paid to do it. | Photo by Long Wei/VCG via Getty Images The first rule of sponsored content: You have to tell people it was paid for. Today, the Federal Trade Commission publicly admonished over a dozen health influencers for publishing videos on TikTok and Instagram about sugar and the artificial sweetener aspartame without disclosing that the posts were paid for by the …
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