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From television to digital age, Milano Cortina sees media transformation
Bell Media’s digital restructuring in Canada led to layoffs of 20 union members, including 11 journalists, as part of ongoing cost-cutting efforts, union officials said.
- On Feb. 4, 2026, the International Olympic Committee's eased social-media rules sparked a new golden age for athlete influencers ahead of the Milano Cortina Games, Milan reported.
- The IOC relaxed rules by allowing athletes to post audio and video from the Olympic village, competition venues and training areas but still bans competition footage, live video and posts over two minutes.
- Data from 'Team USA Creators' programme shows 20 creators generated roughly 100 million views, with athletes like Frederick Richard gaining over 40 million likes on TikTok.
- Sport organisations adapting to fragmented audiences like the USOPC must reach fans across many channels, while collaborators and creators assist athletes navigating complex social-media rules.
- Seven decades after Cortina d'Ampezzo's 1956 broadcast milestone, industry voices say new rules now let athletes tell their story in their own words, transforming Olympic narratives.
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13 Articles
Winnipeg Free Press+2 Reposted by 2 other sources
Bell Media lays off 20 union members, including 11 journalists: Unifor
Breaking News, Sports, Manitoba, Canada
·Winnipeg, Canada
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Unifor decries latest round of cuts at Bell Media
Bell Media has laid off roughly five dozen employees, including 20 Unifor members, according to a union release. The union says 11 journalists are among the layoffs – five of those newly-unionized CTV National News members from Unifor Local 79-M in Toronto. Journalists in North Bay, Halifax, and Calgary were also impacted. Unifor says traffic coordinators, schedulers, and promotional coordinators from Locals 723-M and 79-M in Toronto were also c…
These dismissals concern 11 journalists. The post Bell Media fired 20 union members appeared first on Les Affaires.
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Total News Sources13
Leaning Left2Leaning Right2Center4Last UpdatedBias Distribution50% Center
Bias Distribution
- 50% of the sources are Center
50% Center
L 25%
C 50%
R 25%
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