From Gothenburg to Sheffield: What Makes a Trend Stick?

From Gothenburg to Sheffield: What Makes a Trend Stick?

There is a moment before something becomes a trend, a pause. A murmur in a bar, a pair of hands following an old fabric in a second-hand shop, a pouch of snus under a lip in a foggy alley behind a concert venue. Sometimes what starts in the cobbled shadows of Gothenburg finds its way... The post From Gothenburg to Sheffield: What Makes a Trend Stick? appeared first on Exposed Magazine.