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Franklin Templeton launches crypto division with 250 Digital acquisition

  • Franklin Templeton announced the creation of Franklin Crypto, a new division anchored by the acquisition of 250 Digital to offer institutional investors specialized, actively managed cryptocurrency investment strategies.
  • Large asset managers are shifting from passive products toward in-house capabilities to meet growing institutional demand for structured crypto exposure and sophisticated active strategies.
  • CEO Jenny Johnson said the deal is 'an exciting addition for Franklin Templeton,' while former CoinFund executive Christopher Perkins will lead the division; the firm manages $1.8 billion in global assets.
  • Expected to close in the second quarter, the transaction will be partially paid using BENJI tokens, marking an experimental step toward conducting mergers and acquisitions using tokenized assets on blockchain rails.
  • While Bitcoin's price is down 41% over the past six months, institutional interest persists as BlackRock and Morgan Stanley expand crypto offerings; crypto specialty manager CoinShares began trading on Nasdaq Wednesday.
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Franklin Templeton launches crypto division with 250 Digital acquisition

The asset manager is creating a new “Franklin Crypto” unit to expand beyond ETFs and target institutional demand for active digital asset strategies.

·Manila, Philippines (the)
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Crypto Briefing broke the news in on Wednesday, April 1, 2026.
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