US EditionPublished • loading... • Updated
Five Guys Gives Employees $1.5 Million in Bonuses After Birthday BOGO Deal Glitch
Five Guys gave $1.5 million in bonuses to employees after a BOGO deal glitch overwhelmed its systems during its 40th birthday celebration.
- This month, Five Guys awarded $1.5 million in bonuses to 30,000 employees following a technical glitch that disrupted a promotional buy-one, get-one-free offer on the company's 40th birthday.
- On Feb. 17, the restaurant's 40th birthday, the company's app and website failed, leaving customers unable to purchase the BOGO deal during the promotional event.
- The company wrote, "Our crews were put in an incredibly difficult position, and the way they performed under pressure did not go unnoticed," justifying the bonus distribution.
- To appease customers who felt frustrated by the initial failure, Five Guys hosted a four-day "Birthday after-party" BOGO promotion from March 9 to 12.
- Five Guys CEO Jerry Murrell told Fortune the bonus amounted to around $50 per person, noting he aimed to prevent security issues with the payments.
Insights by Ground AI
17 Articles
17 Articles
Five Guys CEO gives over $1 million to employee
(CNN, KYMA) - Five Guys CEO Jerry Murrell is giving workers $1.5 million in bonuses. Fortune reports that's after they bore the weight of an overwhelmingly popular 40th anniversary deal. Murrell tells the outlet he had no idea the BOGO offer would cause some locations to run out of food. The chain says it tried to make it up to customers with so-called "40th After Party" deals earlier this month. The post Five Guys CEO gives over $1 million to e…
Coverage Details
Total News Sources17
Leaning Left1Leaning Right0Center13Last UpdatedBias Distribution93% Center
Bias Distribution
- 93% of the sources are Center
93% Center
C 93%
Factuality
To view factuality data please Upgrade to Premium
