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Kic Helps Burn Away the Bad Energy in Return of Its ‘Mid’ Campaign via Kic and Bullfrog

Summary by Campaign Brief
Leaning into the collective mood of the moment, Kic is encouraging its community to let feeling mid fuel their movement with a four-week feel-good reset, launched as part of its latest campaign created in partnership with Bullfrog. There’s good reason to feel mid right now – and the team at Ki
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womenshealth.com.au broke the news in on Tuesday, July 15, 2025.
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