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Community papers struggling to survive amid Canada Post flyer delivery
The national rollout gives retailers a flyer alternative while community newspapers say the move has cut ad revenue by about 80%, industry officials said.
Last month, Canada Post and Montreal-based Transcontinental launched Raddar, a nationwide flyer service, prompting community newspaper owners to claim the partnership drives them out of business.
Flyer distribution has undergone significant transformation with the withdrawal of news organizations like Postmedia and Metroland, said Transcontinental chief operating officer Patrick Brayley, noting customers welcomed the cost-effective platform.
Great West Media, which owns nine publications in Alberta, has seen flyer volumes drop about 80 per cent, with co-owner and vice-president of manufacturing Evan Jamison warning, "It could be existential for some of them."
Winnipeg's Community Review is shutting down Friday, ending delivery to 200,000 households and leaving more than 800 part-time workers unemployed, as News Media Canada CEO Paul Deegan argues the service represents "anticompetitive behaviour."
Canada Post spokesperson Lisa Liu said the entire industry faces a massive shift, and the Crown corporation continues to work with newspapers, even as revenue loss threatens to shutter more outlets and leave residents less informed.