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London's V&A Announces a New Exhibition All About Burberry

The free display brings together 19 runway looks and rare archive pieces as Burberry marks its 170th anniversary.

  • The Victoria and Albert Museum and Burberry announced a new free exhibition, "The Burberry Trench: Crafting an Icon," opening September 21 at the V&A South Kensington on the final day of London Fashion Week.
  • Burberry marks its 170th anniversary this year, prompting the partnership to celebrate the trench coat's legacy as a "global design icon rooted in British craftsmanship" and symbol of innovation.
  • The display features three chapters—"Invention," "Craft," and "Creativity"—with rare archive objects including early 20th-century catalogues and a trench coat worn by famed Savile Row tailor Hardy Amies on public display for the first time.
  • Located in the rarely seen Prince Consort Gallery, the exhibition highlights the long-standing relationship between the brand and museum, serving as part of a multi-year partnership advancing their shared commitment to inspire creatives.
  • The display precedes The Burberry Gallery, a major transformation of the museum's fashion spaces opening in autumn 2028 and supported by the brand as part of their ongoing partnership commitment.
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WWD broke the news in New York, United States on Tuesday, July 28, 2026.
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