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EXCLUSIVE: H&M, Stella McCartney Want Consumers to Embrace Sustainable Fashion, Not Run From It

Summary by WWD
H&M and Stella McCartney have put together an Insights Board to come up with ways of making sustainability "less fearful" for the fashion consumer, and help them lead a greener life.

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EXCLUSIVE: H&M, Stella McCartney Want Consumers to Embrace Sustainable Fashion, Not Run From It

H&M and Stella McCartney have put together an Insights Board to come up with ways of making sustainability "less fearful" for the fashion consumer, and help them lead a greener life.

·United States
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WWD broke the news in United States on Tuesday, March 24, 2026.
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