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Taylor Swift-Travis Kelce Engagement: His Jersey Sales Spike 200% While Her Music Surges On Spotify

Taylor Swift and Travis Kelce's engagement announcement sparked widespread celebrity reactions and influenced a surge in vintage-style ring interest, with the ring valued around $750,000, experts say.

  • On Aug. 26, Taylor Swift, pop star, and Travis Kelce, Kansas City Chiefs tight end, announced their engagement via Instagram after two years together with a Missouri garden backdrop.
  • After an on-air shoutout, Travis Kelce and Taylor Swift spent private, off-camera time getting to know each other before going public with their relationship.
  • The proposal photo showed Travis Kelce's old mine brilliant-cut ring by Kindred Lubeck of Artifex Fine Jewelry, and the pair captioned the announcement 'Your English teacher and your gym teacher are getting married' including a dynamite emoji.
  • Wedding planners and jewelers reported immediate effects, noting a surge in floral-heavy outdoor themes and vintage-style rings, while lifestyle mogul Martha Stewart offered to plan the ceremony with a cheeky wine clip.
  • Celebrity reactions poured in, including Elon Musk posting a rocket emoji and former U.S. President Donald Trump sending well wishes, while Taylor Swift's busy schedule features an Oct. 3 album debut and an Oct. 14 Saturday Night Live appearance.
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On August 26, Taylor Swift and Travis Kelce announced their commitment to a romantic reel of images on social media. In a matter of seconds, the post reached the million likes and 48 hours later won almost 34 million. However, it did not surpass Lionel Messi, who has a hard to beat Instagram record. “Your English teacher and your gym teacher are getting married,” was the description on the post with which the American singer and the American foo…

·Buenos Aires, Argentina
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Philstar Global broke the news in Manila, Philippines on Wednesday, August 27, 2025.
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