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Double Verify Expands Brand Suitability Measurement on Meta Platforms

Summary by Mumbrella
Double Verify has expanded its post-bid brand suitability measurement to cover 30 content-level categories on Facebook and Instagram Feeds and Reels.The announcement:DoubleVerify (“DV”) (NYSE: DV), a leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today announced the expansion of its post-bid brand suitability measurement across thirty unique content-level categories […]
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MarTech Series broke the news in on Thursday, July 31, 2025.
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