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Don’t fear the future, says US food researcher

Summary by farmersweekly.co.nz
Reading Time: 2 minutes Don’t be afraid of the future. That is the advice of San Francisco-based entrepreneur and researcher Max Elder, who says confronting the future can feel threatening and uncomfortable but is not a case of predicting what could happen. Rather, it is about planning for various scenarios. The managing director of Food System Innovations, Elder said this approach requires people to ask, “What if?” “Engage in possibilities and …
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farmersweekly.co.nz broke the news in on Thursday, May 29, 2025.
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