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Director Ken Burns almost turned down an offer from Steve Jobs 20 years ago. They struck a different deal.

Summary by Business Insider
Ken Burns met with Steve Jobs in 2002 to discuss an Apple feature.Justin Sullivan/Getty Images; Michael Loccisano/Getty ImagesKen Burns agreed to let Apple use his photo panning style in iMovie for $1 million worth of equipment.Steve Jobs proposed naming the Mac feature after Burns' filmmaking technique, and he initially said no.The feature is still present on Apple devices today.Ken Burns almost told Steve Jobs no to naming a popular iMovie fea…

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Business Insider broke the news in United States on Tuesday, December 2, 2025.
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