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Digital Briefs World Cup

Summary by Consumotic
The AI is profiled as the new soccer star More than half of football fans (54 percent), prefer to use Generative Artificial Intelligence (IA) to obtain sports information, while 59 percent trust in the content generated by these platforms, reveals the study “Beyond the game: the new era of AI-driven sports participation”, developed by the Capgmeni Research Institute.
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The AI is profiled as the new soccer star More than half of football fans (54 percent), prefer to use Generative Artificial Intelligence (IA) to obtain sports information, while 59 percent trust in the content generated by these platforms, reveals the study “Beyond the game: the new era of AI-driven sports participation”, developed by the Capgmeni Research Institute.

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Consumotic broke the news on Friday, June 12, 2026.
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