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Dentsu Ventures into the Metaverse on Roblox, Pioneering a New Era of Immersive Advertising

Summary by 24matins.uk
Dentsu is making its debut in the metaverse through a partnership with Roblox, aiming to reshape immersive advertising. The company’s move signals a new approach to engaging audiences in virtual worlds and reflects broader trends in digital marketing innovation.
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24matins.uk broke the news in on Tuesday, July 15, 2025.
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