Defining the Problem: The First Step Toward Cracking the Case

Defining the Problem: The First Step Toward Cracking the Case

When you work in a consulting role, there’s an urge to dive into solutions the moment you’re presented with a problem. After all, that’s what you’re there for, right? Clients come to you with challenges, and your job is to fix them. But here’s something every consultant learns quickly, often the hard way: You can’t solve a problem until you’re sure what the actual problem is. Most of the value we bring as consultants isn’t in having the flashies…