DAZN to buy EverPass Media to expand into US commercial venues
- On Wednesday, global sports platform DAZN announced its agreement to acquire EverPass Media, accelerating the company's expansion into the U.S. commercial sports market.
- Founded in 2023 by RedBird Capital Partners and the NFL's strategic investment arm, 32 Equity, EverPass holds exclusive commercial rights to NFL Sunday Ticket and provides purpose-built streaming technology.
- Following the acquisition, EverPass will rebrand as 'DAZN for Business' and serve as the foundation for distributing premium sports content to commercial venues worldwide.
- RedBird Capital Partners, TKO Group Holdings, and 32 Equity will become minority shareholders in DAZN, while EverPass CEO Alex Kaplan continues leading the business.
- The acquisition follows DAZN's recent exclusive streaming deals with MSG, the Minnesota Timberwolves, and the Indiana Pacers, positioning the company for broader U.S. commercial sports presence.
22 Articles
22 Articles
DAZN Acquiring EverPass Media In U.S. Expansion
Global sports platform DAZN is acquiring EverPass, the three-year-old media tech company founded by RedBird Capital and NFL strategic investment arm 32 Equity that helps bring live sports and events to bars, restaurants, hotels and other commercial venues. Financial details weren’t disclosed. Gerry Cardinale’s RedBird, 32 Equity, and early EverPass investor TKO Group will become […]
DAZN acquires EverPass, including commercial distribution of NFL Sunday Ticket
Credit: Tomohiro Ohsumi/BloombergDAZN continues to make inroads in the American sports market. But this time, the London-based streaming company is targeting commercial establishments. DAZN announced on Wednesday that it will acquire EverPass, the joint venture between the NFL and RedBird Capital that distributes live sports to commercial establishments like bars, restaurants, and casinos, through its proprietary streaming technology. EverPass h…
DAZN to buy EverPass Media to expand into US commercial venues - Regional Media News
Aug 26 (Reuters) - DAZN said on Wednesday it has agreed to acquire EverPass Media that will combine DAZN's sports content with EverPass' U.S. streaming and technology capabilities. Financial terms of the deal were not disclosed. Here are some details: • EverPass, founded in 2023 by 32 Equity and RedBird Capital Partners, holds the exclusive commercial distribution rights for NFL Sunday Ticket in bars, restaurants and other commercial venues. • R…
The Hollywood Reporter
TV News CheckDAZN Buys EverPass Media in Commercial Sports Rights Push
EverPass investors the NFL, TKO and RedBird will become minority shareholders in DAZN, which is making a major move into the commercial side of sports media.
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