TBWA/MCR Debuts ‘Next Stop, Toolstation’ Brand Campaign

Toolstation Campaign Focuses on the Workers Behind the Counter - Roofing Today

TOOLSTATION, the supplier of tools, accessories and building supplies, today launches its new ‘Next Stop, Toolstation’ brand campaign. The new campaign features a series of new TV, radio and social media spots that put its workers and tradespeople at the heart of the campaign. Toolstation workers take centre stage in two 30-second videos, zooming into view behind the self-propelled Toolstation counter to support tradespeople, anticipating their …

Toolstation comes to tradespeople's rescue in comical new pair of ads

Tool and building materials retailer Toolstation is celebrating its employees and the many tradespeople it serves with a new campaign. Crafted by Manchester-based creative agency TBWA/MCR, the work will be centred around two 30-second spot; ‘Night’ and ‘Moves’, which illustrate how the retailer is able to anticipate the needs of tradespeople whatever the issue. Showcasing its new ‘Next stop: Toolstation’ brand positioning, the campaign also high…

TBWA/MCR Debuts ‘Next Stop, Toolstation’ Brand Campaign

Toolstation, one of the UK’s largest suppliers of tools, accessories and building supplies today launches its new ‘Next Stop, Toolstation’ brand campaign, featuring a series of new TV, radio and social media spots that put its colleagues and tradespeople at the heart of the campaign. Toolstation colleagues take centre stage in two 30-second videos, ‘Night’ and ‘Moves’, zooming into view behind the self-propelled Toolstation counter to support tr…

Creative campaign focuses on the colleagues behind the counter – Marketing Communication News

Toolstation, one of the UK’s largest suppliers of tools, accessories and building supplies today launches its new ‘Next Stop, Toolstation’ brand campaign, featuring a series of new TV, radio and social media spots that put its colleagues and tradespeople at the heart of the campaign. Toolstation colleagues take centre stage in two 30-second videos, ‘Night’ and ‘Moves’, zooming into view behind the self-propelled Toolstation counter to support tra