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Costco CEO promises the $1.50 hot dog isn't going away: 'The price will not change as long as I'm around'

Summary by Fortune
There’s no better way to fuel up for traipsing the Costco aisles for hours than a $1.50 hot dog and a soda.  It’s been a staple of the bargain shopping club for four decades, and Costco’s president and CEO, Ron Vachris, recently confirmed it’s a deal that’s never going away, at least under his watch. “The hot dog price will not change as long as I’m around,” Vachris said in an Instagram video posted in March.  View this post on Instagram A post …
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Fortune broke the news in New York, United States on Saturday, July 4, 2026.
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