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Comcast Advertising Partners With Mastercard, Marpipe on Performance-Based Ad Solutions

Summary by Adweek
Comcast is teaming with Mastercard and Marpipe for advanced measurement and attribution tools.

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Hastings TribuneHastings Tribune
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The Standard-JournalThe Standard-Journal
Center

As More Advertisers Seek to Use TV as a Full Funnel Marketing Solution, Comcast Advertising Unveils Several Industry-First, Performance-Based Solutions Across Its Portfolio of Brands

NEW YORK--(BUSINESS WIRE)--Jun 17, 2025-

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AdweekAdweek
Center

Comcast Advertising Partners With Mastercard, Marpipe on Performance-Based Ad Solutions

Comcast is teaming with Mastercard and Marpipe for advanced measurement and attribution tools.

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stocktitan.netstocktitan.net

Comcast Revolutionizes TV Advertising with Mastercard Partnership and Dynamic Product Ads

New Mastercard partnership reveals 3x return on ad spend. Comcast brings dynamic product insertion to streaming TV through Marpipe integration. See latest innovations.

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Adweek broke the news in on Tuesday, June 17, 2025.
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