CoComelon’s First Ad Campaign Is a Tame Day in the Life of a Parent
- Moonbug Entertainment launched 'CoComelon Can Help', CoComelon's first brand campaign on April 15, 2025, in Los Angeles.
- The campaign emerged from insights showing families use CoComelon to navigate daily routines and parenting moments.
- The campaign features a 60-second ad showing parents using CoComelon songs for routines alongside a series of initiatives.
- The campaign includes the lyric, 'this is the way we put on our clothes', reflecting real-life family use; 'The Bath Song' has nearly 7 billion views.
- Moonbug formed the Melon Squad and CoCo-fessions series to support parents, addressing stress reported by 41% of parents.
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Total News Sources11
Leaning Left1Leaning Right0Center5Last UpdatedBias Distribution83% Center
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- 83% of the sources are Center
83% Center
L 17%
C 83%
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